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After leaving the store, the customer will receive recommendations based on their purchase, in-store experience, and online profile. Prada Group will leverage the Adobe Real-Time Customer Data Platform and Adobe Journey Optimizer, part of Adobe Experience Cloud, to combine vast amounts of existing data, with the aim of creating unified customer profiles and delivering personalised experiences across any channel in real-time.Ĭustomers who have opted in will enable sales assistants to know when they visit a store and their preferences.įor example, a person who has researched a bag online may be invited to see the bag’s latest seasonal colours in person, where a sales assistant will be ready to provide a tailor made experience. Prada Group and Adobe recently announced an enhanced partnership spanning the former’s range of brands, including Prada, Miu Miu, Church’s, Car Shoe, Pasticceria Marchesi, and Luna Rossa. Other businesses using Fresh Relevance’s tech include BedKingdom, Rip Curl, Space NK, Hoseasons and Wowcher.

Mike Austin, CEO and Co-founder at Fresh Relevance, says: “We’re delighted to welcome Fishpools to the Fresh Relevance family and are excited to help them provide their customers with a more tailored and valuable experience online.” In Fall 2020 a complete launch for 3D & AR will take place at MAX 2020.įeel free to contact us for additional information.Fishpools, a specialist in home furnishings and accessories, has selected Fresh Relevance technology to power personalised experiences for its customers across its website and email marketing. Pricing and packaging is not defined yet.

Furthermore, Substance is on the roadmap to be available in CC for teams starting October 2020 too. An education version is on the roadmap, which will be included in CC All Apps slated for October 2020. Likewise, Substance availability will follow for both Education and Creative Cloud for Teams customers. Customers manage Substance products through the VIP console the same way as Creative Cloud. In addition, Substance is available to net-new contracts and existing Adobe Creative Cloud contracts (as a separate add-on). Beginning February 2020 Substance Apps and Substance Source are available for Enterprise customers who want to buy through Adobe VIP. Following our previous communication we are pleased to announce Substance by Adobe is available in Creative Cloud.